Expansions are crucial for adding value to a property, in an evolving retail universe of changing tastes, experiential challenges, and crowded catchment areas.
These projects are especially effective when executed with minimal impact on current operations during works, and can have a transformative effect on footfall, rents and sales afterwards.
Sonae Sierra is an expert at executing market-leading expansions, deploying professional services that cover a centre’s complete lifecycle to deliver stand-out, commercially viable solutions.
RioSul Shopping and LeiriaShopping evolved from overperforming hypermarkets to vibrant shopping centres, while Plaza Mayor added a shopping centre to the leisure centre built previously.
Every centre transformation starts with an analysis of the asset’s strengths and weaknesses, plus an examination of the catchment’s potential, balanced with the risks of competition.
An action plan is devised to expand the centre, depending on degrees of wear and tear, customer expectations, catchment potential and leasing opportunities.
Transformational strategies for the full lifecycle of the asset are applied to enable our clients to seize the opportunities of a stronger real estate asset in the long term.