Location

Alexanderplatz – Berlins busiest destination

Berlin. Germany´s most powerful tourist magnet and amongst the three most popular destinations in Europe. Alexanderplatz. The city´s most visited attraction: the world-famous TV Tower, the World Time Clock, museums, galleries, bars and leisure are all on the doorstep. This enviable location gives Alexa exceptionally high visibility to visitors. With strong tourism, tenants will continue to reap the benefit of strong, year-round, footfall.

Offer

Alexa, where else?

The Alexa family of core brands has been carefully engineered to make sure that when a customer walks through our doors they´ll walk out with exactly what they wanted (probably a bit more than they planned!). Whatever your age, whatever you need, whatever your budget, you´re sure to find it here. Right on the doorstep.

Innovation

Alexa. Open to new ideas

Alexa has made a name for itself throughout Germany as the perfect booster for newcomers, new business ideas and innovative store concepts.

Alexa is a platform for innovations – thanks also to its innovative “First Store by Alexa” competition: an opportunity for newcomers to their first offline experiences and to test creative ideas.